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How to connect Klaviyo to Spotipo

Rakesh M avatar
Written by Rakesh M
Updated over a month ago

Klaviyo is an ESP allowing you to create automated, hyper-targeted messages at scale—for faster, more efficient growth.

By connecting your spotipo site with Klaviyo, you can automatically grow your audience with data collected from Guest WiFi and trigger emails as and when Guests connect, etc.

Follow the below steps to connect Klaviyo with your Guest WiFi.

Klaviyo API Key

Login to your Klaviyo account and navigate to Settings -> Account -> API Keys, and press Create Private API Key button

Name your Key as Spotipo Integration, select the access level to Full Access Key, and press create. Remember to copy the key and save it a safe location as this is the only time you'll be able to see the API key in Klaviyo.

Klaviyo List ID

If you don't already have a list to send data to, you'll need to create one. To do that, navigate to Lists & Segments on your Klaviyo account, and Create a new one Using the Create New button.

Once the list is created, you can navigate to Spotipo to finish the process.

Enable Klaviyo Integration

In Spotipo, navigate to Integrations under Settings

And click the Connect button next to Klaviyo.

On the next screen, please fill in the API Key you generated from your Klaviyo account.

Press Save and Next button.

From the Next screen, make sure that the proper list is selected, so that the data isn't sent to the wrong list. This is especially important if you're using multiple lists in your Klaviyo account. Once that is done, Save the settings.

Setting up export of visits

With Spotipo, it is possible to export each individual visit a customer makes to your location. Instead of sending customer data only the first time they appear in your location, like the integration behaves without this option turned on.

This is especially useful if you'd like to know who are the most frequent customers at your location. You can use that information to create special promotions or similar.

All you have to do to set this up is to turn on "Send Connect events" and "Send disconnect events".

Turning both of these on will give you the most reliable experience when tracking visits.

Checking visits in Klaviyo

If both of these options are turned on, you can check out all the visits that a customer had at your location.

In this example, you can see that the user has connected to Wi-Fi three separate times.

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